Instead, it’s notifying users directly, and it contacted me with this official statement: In what could be viewed as an attempt to avoid too much press attention Facebook declined to publish a blog post about the change. That little clock-wielding otter in the notification about the switch is cute, but he’s definitely going to annoy some people. Facebook will also send an email to people the change will impact that explains why it’s happening.
They’ll get a few optional notices to download Messenger before chat eventually stops working in the main apps.
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Soon, though, iPhone and Android users will be forced into this bouncing around. They also had the option to download Messenger, which would turn the Messages tab into a notifications hub and shortcut that would fast-switch users into Messenger when tapped. Previously, people could chat from a Messages tab in Facebook’s smartphone apps. Mobile web, iPad, feature phone, Windows Phone, Paper, and desktop users can still message in their main Facebook apps or sites like before, and will be spared from this forced migration for now. Facebook tells me people on Messenger reply about 20% faster, and not supporting multiple version of mobile chat will help it make both its main apps and Messenger better. Facebook first started requiring users in Europe to use Messenger back in April, but after seeing “positive results” in terms of engagement, its rolling out the plan to the everyone. Over the next few days, Facebook will stop allowing messaging in its main iPhone and Android apps, and force all their users around the world to download its standalone Messenger app.